Web design & digital growth for scientific businesses
We design and develop laboratory and scientific equipment websites, searchable technical catalogs, B2B eCommerce platforms, and connected digital systems that help buyers find the right products and request the right quotes.
Specialist service by WeTechPro: web development since 2012 · ★ 4.7/5 from 293 client reviews
Chromatography systems3 sample products
Who we help
LabWebPro is a web agency, not an equipment supplier. We build websites for laboratory equipment manufacturers, scientific instrument distributors, lab supply and reagent companies, and OEM suppliers, where a single product page may need to serve a researcher, a lab manager and a procurement team at once.
Model variants, options and accessories are hard to explain when each range lives in a separate brochure.
Website capabilityProduct family pages with configurable variants and linked accessories.
Websites for manufacturersThousands of SKUs from many brands arrive with inconsistent data, so buyers cannot filter across the range.
Website capabilityNormalized attributes so one filter set works across every brand you carry.
Websites for distributorsBuyers search by technique and application, but most sites only list model numbers.
Website capabilityApplication and technique landing pages linked to the systems that fit them.
Websites for analytical brandsRepeat orders for tips, vials and reagents still arrive by email and spreadsheet.
Website capabilityAccount ordering with saved lists, pack sizes and quick reorder by catalog number.
Websites for consumablesEngineers need drawings, tolerances and compatibility details before they will open a conversation.
Website capabilityComponent pages with drawings, CAD downloads and a technical inquiry route.
Websites for OEM suppliersProblems we solve
Most scientific equipment sites hold the right information. It is just stored where buyers cannot search, filter or act on it.
Products › Downloads
ProblemComplex product specifications buried inside PDFs
SolutionSpecifications stored as structured fields, shown on the page, searchable and reusable in filters and comparisons. The PDF becomes a download, not the only source.
ProblemDifficult product discovery and filtering
SolutionNavigation by technique, application and category, with filters built from the attributes buyers actually specify.
ProblemQuote inquiries lacking useful product information
SolutionA quote list that carries SKUs, quantities, options and application notes into the request your sales team receives.
ProblemDisconnected inventory, CRM and catalog systems
SolutionAgreed integrations so product data, availability and inquiries move between the website and the systems you already run.
ProblemLimited organic visibility for specialized equipment categories
SolutionCrawlable category, technique and application pages with original technical content and clean internal linking.
Interactive demo
Explore how technical specifications, product comparisons, documentation, and quote requests can work together in one connected website.
All products, SKUs and specifications above are sample data for demonstration.
Core services
Six services for scientific equipment companies, scoped on their own or combined into one platform build. Compare all services.
Outcome: buyers understand your range within the first visit.
Specialized UI/UX, responsive websites, technical content architecture, and product-focused layouts.
Plan a website design projectOutcome: account customers order without emailing a spreadsheet.
Wholesale accounts, custom pricing, account-based ordering, purchasing workflows, and repeat ordering.
Discuss B2B orderingOutcome: every specification is searchable, filterable and comparable.
Structured specifications, advanced filters, product comparisons, PDF documents, and product relationships.
See the catalog demoOutcome: one source of product and customer data, not three.
Connect website data with supported inventory, product information, sales, and customer systems.
View the architectureOutcome: a maintainable site without losing existing search equity.
Rebuild outdated websites, migrate product data, retain important URLs, and improve maintainability.
Plan a migrationOutcome: specialized categories found by the people specifying them.
Technical SEO, content planning, equipment category optimization, conversion tracking, and qualified lead acquisition.
Review your search visibilityThe scientific buyer journey
An instrument purchase usually involves several people with different questions. Choose a role to see what each stage needs to give them.
Find products by application, technique, or category.
Lab manager: browses by workflow to shortlist equipment that fits the bench space and throughput.
Researcher: searches by technique and sample type to confirm the method is supported.
Procurement: looks up a model or catalog number passed on by the lab.
Compare specifications, compatibility, and supporting documents.
Lab manager: compares footprint, utilities and service requirements across the shortlist.
Researcher: reads specifications and application notes side by side to check performance for the assay.
Procurement: downloads compliance documents and confirms what is included in the configuration.
Submit accurate quotations or demonstration requests.
Lab manager: requests a demonstration and a quote for the complete configuration.
Researcher: adds application details so the sales specialist can advise on options.
Procurement: receives a quote that already lists SKUs, quantities and delivery site.
Manage procurement, accounts, accessories, and service requirements.
Lab manager: tracks orders, registers the instrument and books service.
Researcher: finds compatible accessories, consumables and method documents later.
Procurement: manages approvals, purchase orders and account pricing in one place.
Integrations & technical architecture
The website sits in the middle of your product, stock and customer data. Which connections matter depends on how you sell.
Integration scope is agreed per project and depends on what each system exposes. No vendor certifications are implied.
Discuss Your Integration RequirementsFree website assessment
Request a Free Scientific Website Assessment. A person on our team reviews your site's product discovery, technical content, conversion routes and SEO opportunities, then sends prioritized recommendations.
How buyers reach a product from the homepage, search and category pages, and where filters are missing.
Whether specifications are on the page or locked in PDFs, and how documents are organized.
What a buyer can do from a product page, and what information reaches your sales team.
Crawlability, category structure and the technique and application topics the site could cover.
Specialized vs generic
General-purpose platforms can do most of this with the right configuration and custom development. The difference is whether the whole buying workflow is designed up front or added piece by piece.
| Capability | Generic Website Approach | LabWebPro's Specialized Approach |
|---|---|---|
| Product specifications | Usually written into a description field or attached as a PDF. | Modeled as structured attributes per product family before any page is designed. |
| Equipment filtering | Category and price filters by default; technical filters added later if requested. | Filters planned from the attributes buyers specify, such as technique, capacity or format. |
| Technical documentation | Files uploaded to a media library and linked by hand. | Documents typed and linked to products so one update appears everywhere. |
| RFQ functionality | A contact form, or a quote plugin configured after launch. | A multi-product quote list that carries SKUs, options and application context. |
| Customer and distributor accounts | Standard customer logins with a single price list. | Roles, account pricing and distributor permissions scoped during discovery. |
| Product and inventory data | Entered manually or imported by spreadsheet as needed. | A defined data source and sync plan with your ERP, PIM or stock system where supported. |
| Search-focused content architecture | Pages follow the internal product hierarchy. | Category, technique and application pages mapped to how buyers search. |
| Technical sales workflows | Inquiries arrive in a shared inbox. | Inquiries routed with product context to the right specialist or CRM pipeline. |
Selected work
Two recent WeTechPro builds for research product brands, with the same needs lab suppliers have: technical catalogs, batch documents and fast reordering.
eCommerce design and development across shopping, batch verification and research content for a research compound supplier.
A distinctive digital commerce experience: product-first visuals, a guided four-vial box builder, volume pricing on product pages and certificate data presented in a clear, structured view..
“Their attention to detail was excellent”
“really helped and pro-active, communication was fast and easy”
“He's affordable, responsive, patient with revisions”
“very clear communication”
“your patience is truly remarkable!”
Short excerpts from public client reviews of the WeTechPro agency on Fiverr. Read all reviews.
Expertise & demonstrations
Interactive demonstrations of what we build for lab equipment companies, the WeTechPro background behind them, and the process we follow on every project.
Each concept is an illustrative demonstration until it becomes a client project.
Search, category and specification filters across a sample instrument range.
Open the demoTwo instruments side by side, then into a multi-product quote request.
Open the demoAccount pricing, quote tracking and gated resources for channel partners. Concept in preparation.
Ask for a walkthroughLabWebPro is a specialist service by WeTechPro, a web design and development business operating since 2012, with a 22-person team in France and Bangladesh. Our background is custom websites, WooCommerce stores, B2B ordering, platform migrations and integrations.
See recent builds for research product brands in our iPeptide Lab and Offline Peptides case studies.
Delivery process
Four phases with named deliverables. Timelines are set after discovery, once the product data and integration scope are known.
Understand business goals, product ranges, buying roles, documentation, and integration requirements.
Plan navigation, product data, conversion routes, responsive screens, and design components.
Build the website, catalog, forms, customer workflows, and agreed integrations.
Test functionality, accessibility, responsive layouts, redirects, tracking, security basics, and search crawlability.
Engagement options
Three typical scopes. Each is quoted after a discovery conversation, so you only pay for what your range and workflow need.
For businesses needing a modern corporate website and an organized product catalog.
From $3,500 · typical $3,500 – $7,000 · Estimate yours
Discuss RequirementsFor scientific distributors needing advanced filters, product data, quotations, and customer purchasing workflows.
From $7,500 · typical $7,500 – $18,000 · Estimate yours
Discuss RequirementsFor businesses needing custom integrations, distributor permissions, automation, and complex operational workflows.
From $15,000 · typical $15,000 – $40,000+ · Estimate yours
Discuss RequirementsKnowledge hub
The pages, product data and inquiry routes buyers expect, and what to prioritize first.
Read the guideModeling attributes, units and variants so filters and comparisons work across a range.
Read the guideWhen checkout works, when a quote is the better route, and how to run both on one site.
Read the comparison48 points we check on every laboratory equipment website: navigation, product data, documents, quote routes, B2B buying, trust and SEO. Use it to audit your own site in 20 minutes.
FAQ
At minimum: clear category and application navigation, product pages with specifications on the page, linked documents, and an inquiry or quote route from every product. Larger ranges also benefit from technical filters, comparison and customer accounts.
A PunchOut catalog lets buyers at universities, hospitals and pharmaceutical companies shop your website from inside their own e-procurement system, such as SAP Ariba, Coupa or Jaggaer, and return the cart for approval. If many of your customers are institutions that buy through purchasing systems, it can remove a lot of manual order handling. See PunchOut integration.
Yes. Many instrument suppliers sell by quotation. We can build a full searchable catalog with a quote list in place of a cart, and add checkout later for consumables or accessories if you need it.
Yes. Buyers can request a quote from a single product page or build a list of several products. The request your team receives includes SKUs, quantities, selected options and any application notes.
Yes. Specifications are stored as structured fields and documents are linked to products, so an update is made once and appears wherever that product or document is shown.
In most cases, provided the system offers an API or a supported export. We confirm what is feasible during discovery, before committing to an integration scope.
Yes. We build on WordPress and WooCommerce and also develop custom front ends and applications. The recommendation depends on catalog size, integrations and who will maintain the site.
Yes. Migration starts with a data audit, then a mapped import with spot checks. Existing URLs are redirected so current search visibility and bookmarks are preserved as far as possible.
We start with crawlable structure and accurate technical content, then build category, technique and application pages around how buyers search. We do not promise rankings or timelines; we set up tracking so results can be measured.
By scope: number of templates, catalog size and data condition, account and quote functionality, and integrations. You receive a written estimate after a discovery conversation.
Yes. The free website assessment is the usual first step, and a strategy call is available if you would rather talk through requirements first.
Start a conversation
Tell us about your equipment range, current website, and sales workflow. We'll help you identify the right digital approach for your business.
